Ask everyone fairly
Use a consistent rule for which recent guests receive a feedback request. Do not screen guests by their rating before sharing a public review link. Check the current policies of the review platform you use.
- Thank the guest for their visit.
- Ask for an honest account of the experience.
- Use a direct link to the intended feedback destination.
- Provide a monitored reply address for practical concerns.
Keep it short and neutral
Avoid asking for a five-star review, offering a discount for a positive review, or writing the review for the guest. The guest should decide what to say.
Separate feedback from a promotion
Do not add an unrelated offer to a service follow-up just because you already have a booking email address. Check what communication the guest agreed to receive and what applies where you operate.
Subject: How was your visit to [restaurant]?
Hi [first name], Thank you for visiting [restaurant]. We would appreciate your honest feedback about the food, service, and your overall experience. Share your review here: [review link]. If you have a practical question about your visit, you can also reply directly to this email. Thank you for taking the time, The [restaurant] team
Make this email your own
Use the generator to turn your real restaurant details into a draft. Check every offer, date, and link before you send it to guests who chose to hear from you.
Create your emailFrequently asked questions
Can I offer a free dessert for a review?+
Avoid rewards tied to reviews. Review platforms have specific rules about incentives, and a neutral request gives guests room to be honest.
Should I ask only satisfied guests?+
Use a fair, consistent selection rule. Do not filter guests by satisfaction before sharing a public review link.